Service
Does your online store convey a trustworthy shopping experience? Is it easy to use? Does it convert as well as you feel it should?
With the rise of the internet, the way customers buy and sell products has fundamentally changed. Rather than going to a big box store, they often find themselves shopping online. We help build our client's e-commerce platforms that both attract online shoppers and help them convert.
So how do we build you and your customers an optimal e-commerce experience?
- We start by really understanding who your target user personas are. What are their likes? What are their dislikes? What do they hope to achieve by visiting your online store?
- Once we have an idea as to who your customers are, we work with you to develop a plan for ensuring we can convert as many of those customers as we can. We do this through mindful e-commerce design, ease of use in the order and checkout process, and by helping convert lost opportunities such as abandoned carts.
- We then build an e-commerce website that not only focuses on your customers but you as well. We can integrate the payment aspect of your application into whatever payment provider you are currently using (or recommend a few good ones if you are starting from scratch). We also have a lot of experience integrating front-end e-commerce websites into whatever order processing and fulfillment system our clients are already using. After all, an online store should make your organization more efficient, not less. Additionally, we do an in-depth audit of each of our e-commerce websites to ensure they are PCI compliant and are using the best security the web has to offer.
- Finally, we help implement conversion tracking and analytics into the software so that we can determine if our plan for converting your customers is working and, if not, develop a strategy for improving that conversion rate.